Home Staging: Light it Up Right

Lighting is probably the most critical element of all the things that go into staging a home. The right lighting will make the home warm and inviting, while the wrong lighting can turn potential buyers off to even the most appealing homes.

Often, a home is not well-lit, especially if there is heavy landscaping and lots of trees outdoors. Unfortunately, you can’t fix the problem simply by turning on all the overhead lights. Instead, you’ll need to find ways to bring in as much natural light as possible and add light where you can. Read on for tips on how to help your clients stage their homes with the proper lighting. Continue reading “Home Staging: Light it Up Right”

Fresh Spring Marketing Ideas for Realtors

Though winter seems to want to hang on, it’s officially spring, and with it comes a newness and freshness to everything. So, as all the trees and flowers begin to bloom, why not breathe new life into your real estate business with these spring marketing ideas? Continue reading “Fresh Spring Marketing Ideas for Realtors”

2022 Northern Virginia Housing Market Forecast

Despite low inventory, the housing market in Northern Virginia and the country has been buzzing. Interest rates have been low, and sales have been high, even through the pandemic. Expect interest rates to start to climb in 2022. Otherwise, experts say we’ll see more of the same this year. Continue reading “2022 Northern Virginia Housing Market Forecast”

Top Winter Marketing Ideas for Realtors

The holiday season is over, and everyone’s mind is on getting back to normalcy. It’s a particularly slow time for real estate sales, but that doesn’t mean you have to slow down. This is the perfect time to focus on your marketing strategies, re-engage leads that may have gone cold and develop plans for the coming year. Continue reading “Top Winter Marketing Ideas for Realtors”

Goal Setting Strategies for Real Estate Agents to Ensure a Successful 2022

As you reflect on the wins and losses of the past year, your thoughts are undoubtedly also turning to the coming year and what it holds. With some careful planning, you can set yourself up for success in 2022. Read on for tips on goal setting in the New Year. Continue reading “Goal Setting Strategies for Real Estate Agents to Ensure a Successful 2022”

Interior Design Trends to Look for in 2022

The pandemic led to many of us spending more time at home, and although we are slowly coming out of it, the impact it has had on the way we live (and work) in our homes seems to be here to stay. Consequently, upcoming design trends reflect these recent lifestyle changes. Here are some design trends to keep an eye out for in 2022. Continue reading “Interior Design Trends to Look for in 2022”

2021 National Housing Survey Results

Fannie Mae’s 2021 Q1 Housing Survey indicated that homebuyers remain satisfied with the mortgage process. It also illuminates how the pandemic is affecting the home-buying process. Specifically, the survey looked at whether the pandemic encouraged home buyers to use more digital processes. Continue reading “2021 National Housing Survey Results”

Recommended Apps for Realtors in 2021

Recommended Apps for Realtors in 2021

The modern realtor needs to be digitally savvy to keep up with trends in the industry. Many young buyers are bringing their digital habits with them to their first-time home-buying experiences. They want their experience to be remote. They want lots of media materials. They expect instant replies, and they want the process to be paperless. Ready to be armed with the hottest apps to serve this demographic? Continue reading “Recommended Apps for Realtors in 2021”

Summer Selling Tips for Realtors

As a real estate agent, summer is your time to shine. Longer days and the absence of school commitments make it the prime buying season for clients. If you are prepared, you’ll stand out from the sea of realtors helping clients sell their homes. Continue reading “Summer Selling Tips for Realtors”

Home-Buying Tips for a Hot Market

Home-Buying Tips for a Hot Market

The current real estate market is nothing short of a wild roller coaster ride if you’re looking to buy. Inventory continues to be low and sellers are getting multiple bids — some well over the asking price. So how can you compete? Read on for some tips. Continue reading “Home-Buying Tips for a Hot Market”